|What does it take to be a Buick
What does it take to be a Buick? It
takes a car that makes every mile an adventure. Like
the new 1964 Riviera by Buick.
Adventure begins here,
and never ends.
Riviera, by Buick, a great and rare
machine that a woman can admire and enjoy to the fullest,
but only a man can really understand.
Find a road
yourself, and discover...adventure is a car called