Japanese Car Production: Subaru

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Japanese Car Production: Subaru


Origins:

Aeronautical research establishment 1917; aircraft manufacture 1931. After World War 2, Fuji Sangyo manufactured motor-scooters, omnibus bodies, stationary engines and railway rolling stock. The group was dissolved into 12 companies by Occupation Forces in 1950. The foundations of the Fuji Heavy Industries was made by six of the companies in 1953. Launch of the iconic Subaru 360 was in 1958.

Milestones:

First Mass Produced Model: Subaru 360 (1958)
First model exported to Europe: Subaru 1000 (1965)
Model most sold abroad (to 1979): Subaru 1600 Leone with 141,946 units exported in 1979 alone.
Number of employees (as at 1979): 13,300
Position amoung Japanese Manufacturers (as at 1979): 6th, with 2.5% of the Japanese market.
Position amoung exporters (as at 1979): 6th
Associates (as at 1979): Co-operation agreement with Nissan-Datsun.
Group Products (as at 1979): Cars, light commercial vehicles, trucks, engines, aircraft and helicopters, aircraft components, marine engines, missiles, railway rolling stock, locomotives, agricultural and dockuard machinery.
Range (as at 1979): Subaru 1600 (four models), Subaru 1600 4WD (three models), Subaru 1600 Hatchback (three models), Subaru 600 (three models).

Subaru Car Production 1958 - 1979
Year
Production
Exportation
604
-
5,111
-
13,037
-
22,319
29
12,442
48
19,030
10
26,116
10
37,304
188
59,410
325
94,398
483
103,746
7,693
124,877
7,411
158,259
11,595
115,466
17,129
130,339
26,135
130,730
34,152
102,209
35,039
108,663
29,236
158,179
51,635
155,705
58,004
140,229
60,693
153,841
71,551
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