Mercury Monterey
The Mercury Monterey is a full-size car model introduced by the Mercury division of the Ford Motor Company in 1952. It would later share the same body style with the slightly more upscale Marquis, and the Park Lane and Montclair until the latter two were extinguished after the 1968 model year. The Marquis-Monterey body was, built on a longer wheelbase and had a longer body than the Ford LTD, Ford Galaxie, and Ford Custom. During its production the car served as the high-end, mid-range, and entry-level fullsize Mercury at various times throughout its run. It was the only Mercury to be in continuous production throughout the 1960s.The Monterey was discontinued after 1974.In 2004, Mercury resurrected the Monterey nameplate for a minivan, essentially a re-badged Ford Freestar with added features and modified cosmetic details.
Early History
The Monterey (model 72C) was introduced in 1950 as a high-end two-door coupe as part of the Mercury Eight series in the same vein as the Ford Crestliner, the Lincoln Lido coupe and the Lincoln Cosmopolitan Capri coupe in order to compete with the hardtop coupes General Motors had introduced the previous model year. Montereys had either a canvas covered top for $2146 or vinyl for $2157. Standard features included leather faced seats, simulated leather headliner, wool carpets, chrome-plated interior garnish moldings, two-toned dashboard, special black steering wheel, fender skirts, dual outside rearview mirrors, full wheelcovers & gold winged hood ornament. For $10 more all leather seats were an option. Two special colors were offered, Turquoise Blue with dark blue top and Cortaro Red metallic with black top. Black with yellow top was also available. Few Montereys were sold.
1952 - 1954
Mercury got a styling and engineering redesign for 1952.[2] Monterey became a separate series and Mercury's top model line, a convertible and four-door sedan were included in the new series lineup. The heater and vent controls where changed to levers and placed on a plane set perpendicular to the dash behind the steering wheel. A station wagon bowed for 1953, the same year a Siren Red Monterey Convertible became Ford's forty-millionth car produced.1954 saw the introduction of the new 161 hp (120 kW) overhead valve Ford Y-block V8, as well as the bubble-top Monterey Sun Valley(which had a Plexiglass front half roof, which was similar to the Ford Crestline Skyliner.